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New Pingo Business™ Service Brings VoIP Savings to
Small-to-Medium-Sized Businesses Without New Technology or Contract Risks
Pingo Business Allows SMBs to Provide Employees with Low-Cost International
Calling on Their Existing Phones, Offers Easy-to-Use Tools for Controlling Costs
BURLINGTON, MASS. - October 10, 2007 - Pingo®, the
online calling service from iBasis (NASDAQ: IBAS), today announced the launch of Pingo
Business™ (www.pingobusiness.com), a powerful Voice over Internet
Protocol (VoIP) telephony service that delivers the savings of VoIP without requiring
specialized equipment, phones or software. Pingo Business provides small-to-medium size
businesses (SMBs) reliable, low cost, easy-to-manage calling for up to 999 employees on an
"on demand" basis, without long-term contracts. Using Pingo Business, SMB employees can
use company-owned and their own fixed-line and mobile phones and achieve up to 90% cost
savings on international calls. Administrators can set individual spending limits, easily
monitor usage and manage account balances through a single, centralized account. SMBs can
also choose the amount of funds they wish to place in their master account, with no
additional commitment required.
The new Pingo Business service provides SMBs with a much-needed means
to defray high telecommunications costs. According to research firm In-Stat, SMBs will
spend $16.6 billion on wireline voice service in 2007, accounting for nearly 31 percent of
the total U.S. business market for such services. Forrester Research also recently
reported that SMBs are currently spending more than a quarter of their telecom budgets on
mobile services. As a result, SMB interest in cost-saving VoIP services, such as Pingo
Business, is growing rapidly. In-Stat also predicts that two-thirds of U.S. businesses
will have some form of VoIP service by 2011.
"Just like large corporations, small and medium-sized businesses are
doing more business with partners and customers in foreign countries. Increasingly, SMBs
are eager to take advantage of the cost savings of VoIP solutions but are hesitant because
of a reluctance to add new devices to their networks," said Ofer Gneezy, president and CEO
of iBasis. "Pingo Business delivers the savings and control without the risk; there's no
investment in unfamiliar equipment or need to lock into a contract. Plus, Pingo Business
is offered by iBasis, one of the largest carriers of international phone calls in the
world, a public company with a long and proven track record of providing quality
service."
Additional features and benefits Pingo Business provides to SMBs and
their employees include:
- Scalability & Flexibility: Once a Pingo Business master account is active, up to
999 separate sub accounts can be created. New users can be added or deleted in less then
a minute, allowing companies to expand or decrease their usage as needed. Employers can
automatically recharge accounts, enabling SMBs to provide calling on a temporary or more
permanent basis.
- Cost Control: A fund limit can be set on individual calling accounts allowing those
responsible for budgets to control exactly what is spent on calling. When an account is
closed, remaining funds are not lost, instead, they are automatically transferred into
the SMB's master account.
- Easy Calling: After creating a sub account, a code is provided to the employee,
allowing them to begin calling through a local Pingo Business access number. Through the
PINPassâ„¢ feature, employees can bypass the usual PIN-entry process
for fast, easy calling.
"Having a reliable, low-cost international calling service that is easy
to centrally manage is critical to our business," said David Crow, Co-founder and Managing
Director of Intelemark (www.intelemark.com), a professional lead generation and
appointment-setting firm with offices throughout the U.S. "We depend on this service to
cost-effectively conduct overseas lead-generation campaigns for major corporations; if my
agents can't make their calls, they can't do their jobs. Pingo Business also allows us to
provide calling on an on-demand basis and easily manage and control our international
calling expenses. It has been an integral component of our ongoing overseas calling
campaigns, enabling us to quickly scale to meet our clients' dynamic needs."
"Our volunteer programs operate year-round across the globe, and the
telephone remains an indispensable tool for communication," said Volodymyr Zharyy, IT
Director at Cross-Cultural Solutions (www.crossculturalsolutions.org), a nonprofit
organization operating international volunteer programs with over 4,000 volunteers and a
worldwide staff of over 300 people in 12 countries. "We place a great deal of calls to
remote areas in countries such as Africa and have found that Pingo Business consistently
delivers the best rates and quality of service. Using Pingo for international calling
works better than land lines do for our organization. Plus, it didn't require the purchase
of any additional equipment, which made the rollout easier for our global users."
Pingo Business is uniquely qualified to offer competitive rates. As one
of the world's largest carriers of international calls and operator of one of the most
extensive global VoIP networks in the world, iBasis can leverage substantial economies of
scale and pass the benefits along to its customers. In addition to Pingo users, iBasis
customers include some of the largest telecommunications carriers and service providers in
the world. The company is also a provider of retail prepaid calling services, as well as
disposable calling cards sold through major distributors and available at retail stores
throughout the U.S.
About iBasis
Founded in 1996, iBasis (NASDAQ: IBAS) is a leading wholesale carrier
of international long distance telephone calls and a provider of retail prepaid calling
services and enhanced services for mobile operators. iBasis customers include KPN, KPN
Mobile, E-plus, BASE, and many other large telecommunications carriers such as AT&T,
Verizon, Vodafone, China Mobile, China Unicom, IDT, Qwest, Skype, Telecom Italia,
Telefonica, and Yahoo. In October 2007, iBasis acquired KPN Global Carrier Services to
create one of the three largest carriers of international voice traffic in the world, and
KPN became a majority stockholder of iBasis. On a pro forma basis, the combined company
carried more than 20 billion minutes of international voice over IP (VoIP) traffic in
2006. The Company can be reached at its worldwide headquarters in Burlington, Mass., USA
at +1 781-505-7500 or on the Internet at www.ibasis.com.
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